Latest from the News Studio
August 23, 2019
The History of the Highball: The Journey from Japan to the United States
What do you get when you combine one part whisky, 3-4 parts soda water, and the perfect twist of citrus? Combine these ingredients and you have the whisky highball: one of the iconic symbols of Japanese drinking culture. In Japan, first rising to popularity in the 1950s, the whisky highball has risen and fallen through multiple periods of admiration. Throughout the '60s...
June 5, 2019
Helping Americans Start Their Day like a BOSS: BOSS Coffee Now Available in the United States
BOSS Coffee, Japan's third largest beverage brand, is now available to consumers across the United States. Suntory Beverage & Food North America is excited to bring our ready-to-drink coffee beverage to a new market--expanding our portfolio with BOSS Coffee as our first Suntory brand soft drink available nationwide in the U.S.While you may know Suntory for our high-end Japanese whiskies, or recognize...
May 22, 2019
Introducing Legent: An East-Meets-West Inspired Bourbon
This spring, Suntory introduced the newest member of our spirits family--an East-Meets-West inspired bourbon, Legent™. The first-of-its-kind, Legent is a unique bourbon that brings together the mastery of two distillers, one from the East and one from the West.At its core, Legent was created to celebrate mastery and collaboration. The premium bourbon brings collaboration to life through the minds and skills of two...
December 11, 2018
Introducing the United States to Japanese Premium Craft Gin and Vodka: Meet ROKU and HAKU
For nearly a century, customers around the world have enjoyed the award-winning and distinct flavor of House of Suntory whisky with friends and loved ones. We take pride in the craftsmanship behind every sip of our products, including Japanese whisky and further spirit products. Now, we're excited to announce the U.S. release of two new spirits, Japanese Gin ROKU and Japanese Vodka HAKU,...
October 3, 2018
More Than Meets the Eye: The Thought Behind Suntory's Iconic Whisky Bottles
Around the world, consumers recognize the House of Suntory whisky not only for its unique taste and quality, but also for its distinct, detailed, and beautiful bottles. Suntory originally started its whisky business with the aim of creating an authentic Japanese whisky to match the Japanese palate. Driven by this purpose, the tastes and aromas of Suntory whisky were heavily influenced by Japanese...
September 11, 2018
Transparent Beverages: A Clear Example of Suntory's Commitment to Innovation
At Suntory, we are passionate about developing innovative products to satisfy our customers and deliver the unexpected. And our transparent beverages are just one of the many ways that we deliver the unexpected. These drinks were developed to meet the ever-evolving tastes of the global marketplace and are leading the latest trend - clear beverages! With these drinks, consumers can drink clear, flavorful...
July 17, 2018
From Our Vineyard to Your Glass: The Award-Winning Taste of Japanese Wine
Suntory's business started with wine. Our founder, Shinjiro Torii, sold the first Akadama Port Wine (now Akadama Sweet Wine) in 1907, laying one of the foundations for the Suntory of today. Over the past century, our wine business has grown to include vineyards in Japan, as well as in Bordeaux, France, and Rheingau, Germany, allowing us to bring the joy of fine wine...
May 8, 2018
ROKU Gin, the Perfect Harmony of Seasonal Japan
ROKU means "six" in Japanese. For Suntory, ROKU also represents our first premium Japanese craft gin developed for audiences around the world. ROKU is crafted from a balance of six unique Japanese botanicals and eight traditional gin botanicals. The six Japanese botanicals - Sakura flower, Sakura leaf, Yuzu peel, Sencha tea, Gyokuro tea, and Sansho pepper - are harvested over Japan's four seasons...
April 19, 2018
Yogurina & Suntory Tennensui: The Quality is Clear
A transparent water with the rich taste of yogurt. That's Yogurina & Suntory Tennensui! Suntory Tennensui is our line of best-selling water beverages. Made with water from renowned water resources in Japan, including the Minami-Alps, all Tennensui products are clear in color and beloved for their refreshing, delicious taste. At Suntory, we are committed to developing bold and innovative products to delight our...
February 27, 2018
-196˚ C Strong Zero Double Lemon - Capturing the Flavor of an Entire Fruit
When life gives us lemons, we make -196˚ C Strong Zero Double Lemon! Our popular -196˚ C Strong Zero products deliver the taste of fresh fruit with zero sugar* and fizzy refreshment. Known for having the punchy taste of whole fruit packed into every sip, -196˚ C Strong Zero products are ready-to-drink canned Chu-Hi** and are available in a variety of seasonal flavors....
February 1, 2018
Suntory Ranked Among World's Most Admired Companies
We are proud to announce that Suntory Holdings has been recognized as one of this year's "World's Most Admired Companies" in the beverage industry by Fortune magazine. Published annually since 1997, this prestigious ranking of the world's most respected and reputable companies is based on a survey of 3,900 executives, directors, and financial analysts who were asked to rate companies across nine key...
November 22, 2017
Live Japan: "Japan's Unique Canned Coffee - International Testers Choose Suntory's Finest"
Canned coffee is a big deal in Japan. Served cold in the warm months and heated in the fall and winter, it is hard to walk anywhere in Japan without encountering a vending machine full of these irresistible beverages with a can-do attitude! Celebrating its 25th anniversary this year, BOSS coffee has long been dedicated to providing rich and flavorful options as the...
August 25, 2017
Bloomberg: "Why a Highball Cocktail Is More Than the Sum of Its Parts"
Chilled. Carbonated. Refreshing. A great companion of food. At Suntory, this is how we think of the highball. Almost 100 years ago, our founder Shinjiro Torii opened his first whisky distillery, and more than two decades after that, opened bars throughout the country - Tory's Bars and Suntory Bars. It was here in these bars that the whisky highball grew in popularity across...
August 4, 2017
Suntory: Who We Are
Millions around the world enjoy our uniquely diverse portfolio of products including the award-winning Japanese whiskies Yamazaki and Hibiki, iconic American spirits Jim Beam and Maker's Mark, The Premium Malt's beer, and non-alcoholic favorites Orangina, Lucozade, and Ribena. As we continue to expand globally, we will always remain committed to our founding promise to coexist with people and nature: protecting natural resources and...
February 21, 2017
Follow Your Nature
A year ago, we launched our new global tagline - "Follow Your Nature" - as the manifestation of our belief that when we each follow our nature and pursue our individual passions, we are inspired to forge our own path and live a fulfilled life. In the year since, a small team of Suntory employees undertook on a journey through Kentucky and Japan...
September 1, 2016
Our Brewers
Our beer is as bold as the daring of our brewers. In pursuit of the world's best beer, brew master Ryuzo Yamamoto and team spent nearly ten years developing The Premium Malt's beer, a perfect balance of delicate aromas with a rich taste. Yamamoto built a microbrewery just for this purpose and took inspiration from the famous pilsners of the Czech Republic and...
July 1, 2016
Our Blenders
Tasting up to 400 component whiskies each day, Suntory's team of blenders create the harmonious flavors that make our Japanese whiskies among the most sought-after in the world. Led by chief blender Shinji Fukuyo, this team of highly trained artisan-scientists select and combine the perfect blend of components to bring out the characteristics of each ingredient with just the right notes and superb...
You may Also Like
- The History of the Highball: The Journey from Japan to the United States
- Helping Americans Start Their Day like a BOSS: BOSS Coffee Now Available in the United States
- Introducing Legent: An East-Meets-West Inspired Bourbon
- Introducing the United States to Japanese Premium Craft Gin and Vodka: Meet ROKU and HAKU
- More Than Meets the Eye: The Thought Behind Suntory's Iconic Whisky Bottles
- Transparent Beverages: A Clear Example of Suntory's Commitment to Innovation
- From Our Vineyard to Your Glass: The Award-Winning Taste of Japanese Wine
- ROKU Gin, the Perfect Harmony of Seasonal Japan
- Yogurina & Suntory Tennensui: The Quality is Clear
- -196˚ C Strong Zero Double Lemon - Capturing the Flavor of an Entire Fruit
- Suntory Ranked Among World's Most Admired Companies
- Live Japan: "Japan's Unique Canned Coffee - International Testers Choose Suntory's Finest"
- Bloomberg: "Why a Highball Cocktail Is More Than the Sum of Its Parts"
- Suntory: Who We Are
- Follow Your Nature
- Our Brewers
- Our Blenders
