May 8, 2018
ROKU Gin, the Perfect Harmony of Seasonal Japan
ROKU means "six" in Japanese. For Suntory, ROKU also represents our first premium Japanese craft gin developed for audiences around the world.
ROKU is crafted from a balance of six unique Japanese botanicals and eight traditional gin botanicals. The six Japanese botanicals - Sakura flower, Sakura leaf, Yuzu peel, Sencha tea, Gyokuro tea, and Sansho pepper - are harvested over Japan's four seasons in accordance with shun, the tradition of enjoying each ingredient at its freshest by only harvesting during peak season. These botanicals are then infused, distilled in separate and unique pot stills, and blended by the Japanese artisans of Suntory Spirits in Osaka, Japan. The result is a perfectly balanced gin with a smooth and silky texture.
This meticulous attention to detail - the signature of Japanese craftsmanship - also extends to the bottle. ROKU's bottle is cast in the shape of a hexagon, with each side representing each Japanese botanical, and is finished with delicate embossing. The label is made of traditional washi paper* and adorned with bold calligraphy.
The distillation behind ROKU comes from more than eight decades of experience. It began with our founder, Shinjiro Torii, who made the first Suntory gin in 1936, Hermes Gin. Shinjiro and his successors then continued to work to build a deep knowledge of distilling alcohol, a foundation of knowledge that eventually led to the creation of ROKU in 2017.
We're excited to have brought ROKU to select European and Asian markets. Keep up with ROKU on Facebook and Instagram, and Suntory on Twitter and Facebook, as we continue to share news about bringing ROKU to gin enthusiasts around the world!
*Washi is traditional Japanese paper handmade out of local fibers in Japan, typically from Kozo, Mitsumata, and Gampi plants.